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Whatso- The Original WhatsApp Marketing Software

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Are you seeking for an app to help you build your client base and enhance your revenue? Why hunt for these features separately when you can get a fantastic app that has everything you need in one place? That is, indeed, a dhamaka for you. Do you want to learn more about this whatsapp marketing software Whatso? Continue reading the article.

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Whatso’s WhatsApp Marketing Software is a mass messaging solution that lets you send WhatsApp messages to thousands of people at once. Whatso is a user-friendly WhatsApp marketing tool that lets you send bulk messages to potential clients using photographs, documents, and PDF attachments.

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Unsolicited communications are not supported by WhatsApp Messenger. As a result, using a WhatsApp Marketing tool to reach out to your consumer base is a good idea. Whatso is a tool that allows businesses to effortlessly and cost-effectively engage with their customers.

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The cost of WhatsApp Marketing Software starts at $29 (about ₹. 2000). This guarantees that the Return on Investment will be realised within a month. Before you buy, try out the Free Download to view all of the features.

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A two in One Marketing Software:

Whatso is a two-in-one marketing programme that combines the power of a bulk WhatsApp sender with the power of a bulk SMS sender.

  • Whatso Marketing: Whatso Marketing allows you to send free WhatsApp messages to your customers.
  • SMS Marketing Software: To try out our services, we provide free SMS.

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Get the Most Effective WhatsApp Bulk Sender:

In one software, you’ll get the power of bulk WhatsApp Sender and SMS Marketing. Over 35,000 firms utilise our software. On July 21, 2021, the most recent version of our programme was launched.

  • Free & Regular Updates: Whatso is the most frequently updated bulk WhatsApp Sender on the market, and it’s completely free.
  • Infinite PC License: With the Enterprise plan, you can use Whatso on an unlimited number of computers at no extra charge.
  • Open Source WhatsApp Marketing Software: Our Reselling Plan allows you to purchase the whole source code, alter it to your needs, and resell it.

Despite the fact that there are over 100 identical bulk WhatsApp sender softwares on the market, none of them has been able to stay up with us by delivering regular free updates to keep the WhatsApp bulk messaging software up to date.

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How Does WhatsApp’s Marketing Tool Operate?

  1. Import Phone Numbers : Import numbers from any existing file, such as an Excel spreadsheet. Numbers can also be copied and pasted.
  2. Create Message: In the message box, type the message you want to send in bulk to WhatsApp.
  3. Send Message: Select “Send” to send your message in bulk to the numbers you specified.

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Features of WhatsApp Marketing Software:

  • Send 1000’s Of Messages:

Wondering how to send thousands of WhatsApp messages? With a single click, send WhatsApp messages to all of your contacts, including those who aren’t in your address book.

  • Personalised Messages: 

Send personalised messages using greetings such as the recipient’s name. Our most recent importation feature allows you to send personalised messages with up to 15 custom fields.

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  • Import Multiple Contacts: 

Copy and paste all contact information from Excel, CSV, or TXT files. Check out our sample file for software import.

  • Advanced Features:

Grab Contacts from WhatsApp Groups, Sending Log, Scheduled Sending, and Numbers Filter are some of the more advanced features.

  • Supports All Multimedia Formats: 

Send messages in a variety of formats, including text, photos, videos, audio, and vCard files.

  • Support for Windows:

Windows 10 (32 and 64 bit), Windows 8/7/Vista, and XP are all supported.

 

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What is the best WhatsApp marketing tool?

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A few more reasons to acquire WhatsApp software in bulk:

  • Send Announcements, News, and Updates: Make it simple for your audience to get announcements, promotions, news, and updates.
  • Build Engagement & Relationships: By providing individualised messages to your users, you can increase their engagement and establish a long-term relationship with them.

So why miss out on a fantastic opportunity to expand your business when you can get all of the benefits under one roof?

 

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How is WhatsApp marketing done?

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Messenger communication is ‘the’ phenomenon and getting popular than ever. Facebook has 1.65 billion active users. Twitter has 310 million active users. LinkedIn boasts 100 million active users. Most probably you have your business marketed in most of them if not all.

Another platform with the most number of users would be WhatsApp. With 1.5 billion active users, spreading over 180 countries, it may be time for you to consider marketing on WhatsApp.

To add on to a marketer’s delight, according to 99firm the average user checks WhatsApp more than 23 times per day and 58% of users access WhatsApp several times a day.

Why Turn to WhatsApp for Business?

The attention that marketing on WhatsApp receives as on date might not be as much but there numerous reasons for you to be getting started with it as a marketer. Some of the obvious reasons include:

  • It is free!
  • Let’s you send images, e-books, your brochures and catalogs, videos, audios, links, location, documents
  • It can serve as a survey tool for feedbacks directly from customers
  • It can be used for group meetings
  • Let’s you send alerts on new events, sales and offers
  • Messages won’t get lost as offline message alerts ensure users know when a message is waiting
  • Let’s you communicate with customers directly and in real-time

How to Start WhatsApp Marketing: A Step-wise Guide

Step #1

  • Is the name you are going to use permanent? Think about the name you pick. You should be sure as you cannot change it soon as once you enter your name, you cannot change it.
  • Your WhatsApp account is bound to a singular phone number. You need to make sure that the number you use to install the app stays around with your business.
  • What should be your profile picture? This fact cannot be emphasized more—your display picture should be your brand’s image. Ideally your logo.
  • Do people check-out your profile? In that case what should be the status? Though people rarely go through a status you should have something brand-related, perhaps your motto, as your status.
  • What about the URL, where can you fit that? If you must include it then the status is your best choice. Though the link will be unclickable but you have 139 characters at your disposal.
  • Lastly, remember that your status, after all, isn’t the best place to drive traffic instead you want your messages to do that

Step #2

  • One way could be—share your number and let them add you. This method seems to work because you are not being intrusive by asking visitors for their phone number and at the same time you appear to be trusting your number to the masses and giving them with the choice to add you.
  • The other way would be—getting their number and you adding them. Obviously, you cannot just go on and ask for the users’ number directly, making it harder than the first one. While the previous method places a lot of responsibility on the user, this method helps you eliminate an acquisition step. Apart from the standard ways of acquiring contact numbers (such as Facebook, Twitter, etc.) there also exist another unique way to do so. Target users with a pop-up without having to have any coding expertise, as there are available multiple tools for you to use.

Step #3

  • You know that you are limited to 256 people a group. Therefore you need to decide who will be in that group. Would you segment it by age? Gender? It’s up to you.
  • What will the dynamics of each group be? As you keep adding people to a group you must also think about the demographics and psychographics of each group.
  • Will you have to move people between different groups? When clubbing users under different dynamics you might have to move people from group-to-group or move them to a new group altogether. But consider how your audience might feel if they’re moved from group to group.

Step #4

Businesses, before deciding on a concept, need to ask the following questions:

  • Who am I creating this WhatsApp content for and what do I want to achieve with it.
  • How can I create value for customers—what content needs to be communicated using messaging apps, making it relevant for the target groups?
  • What kind of content is particularly suited for WhatsApp? What information needs to be received immediately, what kind of content is vial and shareable?

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WhatsApp marketing strategies and tips

Since WhatsApp doesn’t sell ad space or have any business-specific features (yet) you have to be innovative in your marketing approach.

While WhatsApp is different in its reach and features than other messenger apps, it’s important to develop your WhatsApp strategy alongside your general messaging app marketing strategy.

There are a few limitations you need to address when developing your WhatsApp marketing strategy. First of all, there is no such thing as a business account, so if your brand is creating an account it faces the same limitations as any other user.

Since each WhatsApp account is tied directly to a single mobile phone number—and you can only message with up to 256 WhatsApp users at once—it isn’t a good choice for large-scale, one-to-many marketing. So your chances of success are higher when you use its limitations to your advantage.

Remember that, like other mobile messaging services, part of the power of WhatsApp is that it’s tied to our phones, which tend to seem more personal to us than our computers—they’re not shared and we carry them everywhere. So any marketing campaigns you tackle should reflect (and respect) the personal aspect. This is where consumers interact with their friends, so trust and creativity is key.

Not surprisingly, some of the best examples of effective WhatsApp campaigns hail from regions with the highest penetration, including South America. Here are some case studies of brands who have made an impact using WhatsApp for marketing.

Create a brand personal to chat with users and build buzz

When Absolut Vodka launched their Limited Edition Absolut Unique bottle collection in Argentina WhatsApp was a natural place to try and build buzz, since 84 percent of the country’s mobile phone users were on the app at the time.

For the launch they decided to host a very exclusive party. The catch? There were only two invitations available to the public. Anyone wanting to win these tickets had to use WhatsApp to contact an imaginary bouncer named Sven and convince him to let them go.

The campaign generated over 1,000 unique images, videos, and audio messages people created to convince Sven, and built buzz in the community.

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WhatsApp marketing tools

WhatsApp has launched a Business App they say was “built with the small business owner in mind.” The app is free to download, and currently only available for Android devices. It allows businesses to easily interact with customers by using tools to automate, sort, and quickly respond to messages.

For example, you can save and reuse messages you frequently send, and use these “quick replies” to answer common questions more effectively. You can also set an away message when you’re unable to immediately answer so your customers know when to expect a response. A greeting message can also be set up that welcomes customers to your business

Since WhatsApp doesn’t offer any business tools or an API yet, small-scale targeted campaigns like the examples above are the best strategy. To start engaging with people, you need to have them add your number to their phone’s contact list. WhatsApp does provide a way to add a click-to-chat link to your website, email signature, or social media pages that makes it easy for people to start a conversation with your brand.

Keep in mind that the expectation in messaging is for near-instant replies, so make sure you have the resources to manage the chats, or—like Agent Provocateur did—limit availability to specific windows of time.

There are third-party WhatsApp marketing tools and services offering to set up multiple WhatsApp accounts and groups for marketers, but using them can lead to you being blocked temporarily or banned entirely from the service. Plus, mass messaging in this type of environment can do a lot of damage to your brand.

While WhatsApp isn’t as feature-rich as Facebook Messenger for marketing, it is moving in that direction. Marketers who create campaigns that work with—not against—WhatsApp’s unique characteristics will have an advantage. The lack of advertising and corporate presence on WhatsApp means that early adopters can really stand out—if you do it right.

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How to Use WebP Images to Improve Website Speed

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WebP is a new, highly effective image format for the web. Compared to its predecessors, it provides a much better level of compression.

You can have images that weigh less while having the same level of quality or better.

Because of its smaller size, WebP helps you substantially improve your website speed.

The format was originally developed by Google and is already supported by every modern mobile and desktop browser.

Pictures in this format can be both lossless and lossy, which makes it very versatile.

There is no doubt that website speed is a matter of great importance. It affects the user experience, SEO, search rankings, and the overall quality of your website.

So having images that load faster can make a difference. Visitors often leave a website just because of slowly loading images, without even seeing the content.

There’s definitely a lot of benefits of switching to WebP instead of the traditionally used formats, Jpeg and PNG.

You can make your website load faster and noticeably improve website speed while preserving the quality of your images, since WebP is pretty delicate when it comes to quality.

But first let’s consider the traditional method of making images less heavy.

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Traditional Method to Reduce PNG

PNG is the most popular lossless format, broadly used around the internet.

Pictures in this format suffer no loss of quality and are relatively compact, but still not perfect, especially if we’re talking about a high number of pictures or pictures of a larger size.

The most conventional method of reducing your PNG file is by saving it as Jpeg, which is possible in any graphic editor, such as Adobe Photoshop.

You simply open your image in Photoshop, click “Save As” and select Jpeg in the list of available extentions. Jpeg is lossy format and it sometimes entails noticeable artifacts.

Another common way is by using a tool like TinyPng that can optimize your PNG file.

It does not convert images to Jpeg; instead, it analyzes the color palette and changes the colors in a subtle way so that the file becomes more optimized. However, there is an even more effective way to reduce image size.

Use WebP Image Converter

There’s an excellent web tool called Webp Converter that will definitely come in handy if you want to reduce the size of your images fast and with no hassle.

It’s a fast and portable WebP converter. Compared to all other methods, it provides superior results.

You get a perfectly compressed, optimized WebP image that you can immediately use on your website instead of the old ones and enjoy an increase in website speed.

You can convert JPG to WebP and PNG to WebP using just a single, simple web interface.

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Vertexshare Webp Converter has a great number of benefits that make it an excellent choice if you need to do the job fast.

First of all, Vertexshare Webp Converter is completely free to use. It requires no account registration and no sign-up. It requires no download and no installation.

The best feature of Vertexshare Webp Converter is that it is absolutely fast because it doesn’t send images back to the server.

It does all the job right in your browser. It works on the fly. Compared to many other web tools that make you wait, often for many minutes, this one is near-instant.

This is definitely a great benefit, and you’re not in any way limited by the number of files you can convert.

Vertexshare Webp Converter works on both Mac and Windows as online/offline software: you don’t have to stay online in order to use it.

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In addition to being a WebP converter, VertexShare Webp Converter also serves as a generic converter: you can convert PNG to JPG and JPG to PNG.

Everything is done just in one click. You can upload images in bulk and convert them simultaneously, without going through your files one by one.

If you want to increase your website speed, there’s no easier way to do this than by using the WebP format, and with the help of VertexShare Webp Converter, you can do it without downloading and installing any software. This is a fast and easy method with immediate results, a really handy WebP conversion tool that any webmaster will find useful.

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Is WhatsApp marketing legal?

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Whatsapp is most trending chating app now a days but it’s in news for last some time for spreading fake news. Whatsapp is using all possible ways to stop spreading fake news and spamming. However it can’t be said that whatsapp marketing is legal or illegal because now whatsapp officially providing API to companies.

But for sure spamming is illegal and now whatsapp has started banning your number if you do spamming. There’s so many tool for bulk whatsapp messages in market. You can send thousands of whatsapp messages in a click with whatsapp marketing software. So many bulk whatsapp sender tools are available in market now a days. For more details related to whatsapp bulk sender.

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WhatsApp  marketing platform appears to be legal. While Whatsapp does not come in to the category of permission marketing like that of SMS and Email, it’s possible to expect the service to adopt the same sooner or later. Until then, anyone with a phone number saved in his mobile phone may do Whatsapp Marketing. While their marketing platform relies heavily on brand marketing, WhatsApp appeals to marketers because they can reach their target demographic on a personal basis by sending information one on one.

The catch is that you have to a have a somewhat relationship with your target user or you can get blocked. You also have to be very careful with how much information you send out. Unlike social media site, WhatsApp does not encourage you to flood the market with information and branding.

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What is the best WhatsApp marketing tool?

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Learn How to Improve Your WIX Website Speed

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Learn How to Improve Your WIX Website Speed

[/et_pb_text][et_pb_text _builder_version=”4.9.10″ _module_preset=”default”]The page loading speed of your website is one of the most important factors in your business’s success. A slow website can cost you a loss in web traffic, poor website rankings, low conversion rate, dramatic loss in online visibility on search engines and have an overall negative impact on the business’s success. On the contrary, a fast loading website can engage your customers in your website and improve your website rankings, traffic and sales. There are certain elements that affect your website performance which are not in your control on the WIX platform such as CDN’s, https requests, server response time and scripts embedded by default into the CMS back-end systems but there is still plenty that you can do on your WIX website to improve its overall speed performance and make it perform super fast like any other high speed website (using any other platform such as wordpress, weebly, squarespace or hosted on an independent hosting provider) on the internet. In this article we are going to address some of the most common mistakes and how you can avoid them and improve your website speed.
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There are several websites that allow you to run a free test and check your website speed in real-time – some examples are below:

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  • Google Page Speed Insights

  • Gtmetrix

  • Webpagetest

  • Pingdom

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16 Top Tips to Increase Page Speed of Your WIX Website:

 

​Homepage should be simple and clean:

The homepage is the gateway to your website and it should be simple and clean. Avoid using too many images, animations and videos on your homepage; do not make it overly long and deliver a precise message about your products and services through text on the homepage. A clear message delivered through meticulous catchy text can engage your customers in your website homepage and force them to stick to your website to explore it further.

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Follow top to bottom rule:

When people enter your website, the first section that loads is the top part of your website. A website generally loads from top to bottom therefore placing easy to load content on the top part of the page is good practise. You can place images, videos, animations or any apps in the bottom part of the page (although it is advisable not to use too many videos, images or apps on your website or on individual pages). The point is that the top part loads quickly and engages your customers while the rest of the page (bottom part) loads. We would recommend to display the most important information related to the page that customers need to know on the top part of the page, which can engage your customers while the bottom part loads.

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Do not overload your webpages with images, animations & videos:

Videos, large size images and animations take extra time to load due to their heavy bandwidth, and can slow down your website speed and cause speed performance issues. When using videos, images or animations make sure you use them in moderation and carry out real-time testing while developing your website pages to see what impact they have on your page speed. While using and embedding external videos from YouTube, Vimeo and Facebook into your website, be aware of the impact of loading time of these videos on your website. Although videos and animations look attractive to use, you should think about their impact on your website speed before using them.

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Optimise the mobile version of your website:

One of the major benefits of using WIX CMS is that it allows you to edit your mobile site and make changes to the mobile version separately. The mobile editor can dramatically improve your mobile site speed. You can hide large size images, videos, animations, photo galleries, iFrames or any other large size elements in the mobile editor separately, without hiding them in the desktop version on a WIX site. Therefore the WIX mobile version allows you to hide elements while keeping the same elements visible in the desktop version. Also, try to make your mobile site clean, simple and not to make individual pages overly lengthy. Deliver a concise message to engage your audience on your mobile site.

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Compress images and use the right format:

You can use free compression tools to compress your website images for better performance before uploading them on your WIX website. WIX states that it automatically compresses your images to WebP image format. WebP is a new image compression format by Google. WIX has clearly stated that it prefers JPEG files for images over PNG files because JPEG images load faster than PNG while retaining the same level of quality, and JPEG images are more web optimised as well. There are several free tools available online to convert PNG images to JPEG file format.

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Use font cleverly on the webpages:

It is always advisable to use popular web fonts on your website such as Helvetica, Times, Arial, Futura because they are already cached in most web browsers, and having a popular font on your website means you are automatically improving your website speed to a certain extent.

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Prefer text over images or animations:

Everybody knows text loads faster than images, animations & video, therefore using text over images and other media is always advisable to improve the speed of your website. You can easily deliver your message through text and engage your audience while the rest of your website loads. As we all know, Google and other search engines love informative text as it helps SEO and establishes website relevance to user queries. So using text in a professional manner over images can not only increase your website speed but also help to improve your rankings on Google and other search engines.
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Stick to one or two font styles:

It is good practise to stick to one or two font styles at most for your entire website because using a large number of font styles or custom fonts can affect your website speed as they take longer to load. Also, using different fonts means that you are showing inconsistency on your website and it doesn’t look very professional to use different custom fonts.

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Avoid using too many apps or plug-ins:

Apps and plug-ins are generally made of scripts and CSS and require more bandwidth to load. In simple words, you can think of an app as a small website, so if you use an app on your website that means you are putting another small website within your website and it can impact your website speed. We only advise you to use apps when there is no other alternative and it becomes necessary to use an app on your business website. If you are using apps only to make your website look good, then we would advise to use an alternative that doesn’t impact your website speed.

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Avoid excessive use of slideshows & galleries:

Slideshows and galleries apps are very large in size and when you put further images into them, they require more bandwidth to download. Though Slideshows and galleries look very attractive, they do impact your website speed performance on the WIX platform, so consider the page speed aspect when you use them on your website.

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Avoid using multiple iFrames of your webpages:

iFrames can dramatically slow down your website speed e.g. if you use 2 iFrames on one page, it means that single page (where you added 2 iFrames) will take as long as 3 pages take to load, therefore using multiple iFrames on your webpages can dramatically reduce your website speed.

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Enable local browser caching:

You can enable your local browser caching to improve your website loading time. Obviously, this is a local client side function and doesn’t improve website speed on the server side. It only helps to improve the client side website speed.

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Follow simple header policy:

The header is the section that is present on almost every webpage of your website and contributes to the website loading time. The header should be clean, simple and short. Only use the logo, tagline and text based minimum menu elements in the header section. Avoid putting items, images, social media links, button or animations into your header section. If you make your website header too large and heavy, it will take longer to load and put a negative impact on each individual page and overall website speed. A complex header confuses customers whereas simple and clean headers can engage your customers when they find information easily on your website through header navigational links.

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Reduce re-directs & Fix broken links:

Re-directs can have a negative impact on your website speed because each time a page re-directs to another page, some time is wasted in the HTTPS request. Although re-directs are required when a page is deleted or moved, having too many re-directs can create additional HTTPS requests and causes pages to load with delay. Also, fix your entire website broken links because they unnecessarily use bandwidth.

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Cut down external scripts:

If you are using any external scripts on your WIX website, make sure you test them first for the amount of impact they can put on your website speed. Using too many unnecessary scripts can have negative impacts on your website speed.

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 Take advantage of caching:

This is a new feature created by WIX to cache your webpages. It is a very good feature mainly for static pages. Webpage caching on WIX helps to speed up page loading time significantly compared to pages that are not cached. Although WIX has enabled automatic caching for most pages, if you wish you can check and set your own caching parameters via the advanced settings of each page in your WIX control panel.

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Website speed is very important because if you have a website that takes longer to load, customers will not stay on your website and jump to another website which forces Google algorithms to consider that your website is creating a bad experience for your customers and is not a good online resource. This process can increase your website bounce rate and may drop your website rankings on Google and other search engines.

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To sum up, WIX is a very good platform and your website can run super fast if you can avoid common mistakes that generally affect the page speed. In fact, your website can run slow on any other platform such as wordpress, weebly, squarespace or another independent hosting provider if you use excessive images with animations, different fonts and videos and do not address those factors that affect website speed. If you think and learn about website speed factors before designing your new website, you can certainly make a big difference to your website speed performance.

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How can we send a WhatsApp message in bulk for free?

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Send a WhatsApp message in bulk for free?

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Nowadays, brands/companies desperately want WhatsApp Bulk Message feature to promote offers, an announcement, deals etc to their customers. If WhatsApp allows this officially, it can be a game-changing feature. But as WhatsApp is with the motive of personalized conversation app and doesn’t want your inbox spammed with promotional whatsapp message, it’s currently restricted.

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Why it is not helpful for brands to promote via Bulk WhatsApp?

  1. Bulk WhatsApp message service providers are sending messages via virtual numbers or any random numbers. At end-user, it looks like someone unknown sent message and usually, people block that number.
  2. Once multiple contacts block that number, it will be blocked immediately. End-user can not contact back, so it is like one-way communication.
  3. You have never seen a well-known brand which sent such promotional messages on WhatsApp as marketers/people will count under cheap marketing tactics.
  4. You will not get the detailed statistics, and those platforms will show you just the numbers. [Ex. 100k Sent]

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A good marketer will never suggest doing Bulk WhatsApp Marketing until he wants to make some good money from your campaign. 

WhatsApp is not for pushing bulk whatsapp messages, for that you should try email marketing.

Now if you still want to do marketing on WhatsApp, then you should think on below things.

  • Do One to One marketing
    Contact your friends, family, or business people on WhatsApp by sending them a message individually or via a broadcast list.
  • Send a personalized message
    When you receive the message with your name on WhatsApp even from an unknown number, it will make us alert, and we carefully read that message.
  • Assign tags/labels
    WhatsApp Business app provides a feature to assign tags to contact. And you can filter those contacts with the tag.

With these features, you can manage your business on WhatsApp. Still, if you are looking for some advanced features like CRM, then you should check this WhatsHash which is first ever WhatsApp CRM.

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Is WhatsApp marketing legal?

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Although Whatsapp has been around for more than a decade, the messaging app still allows us to chat only with contacts. If you want to contact new friends, you need to save them to the contact list on your phone, wait for Whatsapp to synchronize, so that the new name appears in the app, and then chat with them. This usually takes a few minutes and can take hours if the contacts cannot be synchronized quickly. Not to mention you want to send bulk messages.

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But fortunately, we live in a high-technical age. There is a Whatsapp bulk sender (For More Info, Pls Check My PROFILE) out there, which allows you to send a WhatsApp message in bulk for free, it has a free trial version. It also has paid services, you can try it according to your needs.

It can help us break through the limit of the number of messages and contacts. Whatsapp has a limit on the number of users’ contacts. With this software, you can send text messages to people who are not saved in your contact list. One of my favorite features is that I can get all Whatsapp numbers similar to my niche market from anywhere on the Internet.

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What is the best WhatsApp marketing tool?

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Following are the simple steps to send bulk SMS using Whatsapp bulk sender:

First of all, you need to add the accounts which you are going to use to send bulk mmessages. And add the contacts too, the order of adding accounts and contacts is irrelevant.

Secondly, set the send task. Multi-media messages like emoji, text, image, audio, video, link, pdf, word document, ppt, file document … all types of files are available. You can also use the spin function to make your message unique.

Finally, start the task. After confirmation (scan QR code), the message will be sent to all your contacts automatically.

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What is the best WhatsApp marketing tool?

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 Best WhatsApp Marketing Tool

Business marketing and campaigning may not be a very easy task to do, but the number of tools and resources for the same are inflating every day. Every single social media is being used by business owners for promotion and advertisement.

That said, WhatsApp has also roped in the business aspect by offering the user with the “WhatsApp Business App”. Hence, most companies have already started using the messaging app as a marketing channel and have made it one of the integral parts of the overall marketing strategy.

To make sure that WhatsApp delves deeper into the chain of the business ecosystem, it also has its own payment integration, known as “WhatsApp Payment”.

Tools for WhatsApp marketing

 

WhatsApp marketing tools are available both as installable desktop applications as well as SaaS-based software. These tools have several basic features that are indispensable for the business owners, though certain others have other features added for the users’ benefits.

However, unlike social media platforms, WhatsApp does not sell advertisement spaces, there are some innovative approaches that need to be adopted by the companies.

Feature Comparison

WAppSenderPro is one of the best WhatsApp marketing tools that helps you to send unlimited bulk messages to your current and potential clients. This intuitively designed tool offers several features for effective marketing.

Since there is no character limit to sending text messages, pitching your ideas to potential and loyal customers becomes straightforward through WAppSenderPro.

Is WhatsApp marketing legal?

                   

Key features

 

  • Multiple Accounts Supported
  • Verify Accounts
  • Allow Unlimited Messages Sending
  • WhatsApp Contacts Scraper
  • SpinnerChief API Support
  • Spintax Module
  • Support Multiple Languages
  • Send Message with Multi-media
  • Send Timed Messages
  • Send Messages to Unsaved Contacts
  • Fetch Group Contacts
  • Import Contacts Manually or From File
  • Filter Function
  • Delay Between Each Message and Each Contact

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WhatsApp marketing simply means advertising your products online by sending messages via WhatsApp.

WhatsApp, being the number one messaging application right now and has the power of generating more business and bring more leads for all businesses.

A recent study shows that WhatsApp has the most active users compared to others.

To create a robust and effective Whatsapp marketing campaign for your business can help you to connect with your prospects effectively that includes –

Build and manage your brand

Offer good values to your customers

Provide relatable content

Deliver fast customer service.

The lead generation process through Whatsapp marketing has also proven to be effective given the low investments required. And also the means of communication is almost immediate and direct, as the user responds sooner than in comparison to other forms of social media.

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There are many Bulk WhatsApp Message providers available in the market but no one is providing a reliable solution for WhatsApp Management which can be helpful to manage leads, conversations, or campaigns but we have one smart solution which allows you to manage your business via WhatsApp without any API or any spammy software.

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Nowadays, brands/companies desperately want WhatsApp Bulk Message feature to promote offers, an announcement, deals etc to their customers.

If WhatsApp allows this officially, it can be a game-changing feature. But as WhatsApp is with the motive of personalized conversation app and doesn’t want your inbox spammed with promotional messages, it’s currently restricted.

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How To Improve Website Loading Speed?

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Why it is important to Improve Website loading Speed?

Page loading time is obviously an important part of any website’s user experience. And many times we’ll let it slide to accommodate better aesthetic design, new nifty functionality or to add more content to web pages. Page loading speed is a measurement of how fast the content on your page loads. Page speed can be described in either “page load time” , No matter how you measure it, a faster page speed is better. Many people have found that faster pages both rank and convert better. Well, according to statistics, half of us don’t even wait two seconds for website content to pop up!

Where its effects?

Website speed is the first impression you ever make for customers, readers, and website visitors which makes an instant judgement about you and your website. If your website loads fast, you’ve instantly made a strong first impression. It’s a quick-win for user experience! If it loads fast, your new visitor is immediately happy.

Gomez.com recently did a study which suggested that over half of internet users expect a website to load within 2 seconds. Any longer than that, and they may start tapping their watch, getting frustrated, and preparing to click away from your site to see if one of your competitors offers an e-commerce experience with a better page load performance.

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How Its helps in SEO?

Google has indicated site speed (and as a result, page speed) is one of the signals used by its algorithm to rank pages. (https://webmasters.googleblog.com/2010/04/using-site-speed-in-web-search-ranking.html). A slow page speed means that search engines can crawl fewer pages using their allocated crawl budget, and this could negatively affect your indexation.

Google’s latest research shows that the chance of a bounce increases 32% when the page load time goes from 1s to 3s. 1s to 5s increases the chance to 90% and if your site takes up to 10s to load, the chance of a bounce increases to 123%. That’s incredible. For search engines, better results and performance is a sign of a healthy site that pleases customers and therefore should be rewarded with a higher ranking.

How to improve website page speed through image compression

Steps to Decrease Loading speed:

  • Decrease HTTP Requests:

    By decreasing HTTP Request means decrease in css and js files, less use of queries in loading time, the less number of images used the faster web pages loads. These all combines together and hit server for each resource so, lesser the resource hits make faster the page load.

     

    • Merging CSS/JS Files:
      Rather than forcing the browser to retrieve multiple CSS or Javascript files to load, try combining your CSS files into one larger file (same for JS). While this can be challenging if your stylesheets and scripts vary from page to page, managing to merge them will ultimately help your load times in the long run.
    • Use queries to only load what’s needed:
      If you find that you only need to load certain images on desktop or need to run a specific script on mobile only, using conditional statements to load them can be a great way to increase speed. This way, you aren’t forcing the browser to load a variety of scripts or images that won’t be useful for certain devices or view ports.
    • Reduce the number of images you use:
      If you find some of your pages are fairly image-heavy, try removing some, especially if their file sizes are big. This may not only help reduce image HTTP requests but may improve your UX by removing distracting images that don’t correspond to your written content.
    • CSS Sprites:
      When applicable, combining images you use fairly often across your website into one sprite sheet and accessing the images using CSS background-image and background-position prevents your browser from constantly trying to retrieve several images every time certain pages on your site load. This way, the browser only retrieves the one that you can use multiple times on the page by properly positioning the right image into view for each area of the page.
  • Compress Images & Optimize Files:

    Be sure that your images are no larger than they need to be, that they are in the right file format (PNGs are generally better for graphics with fewer than 16 colors while JPEGs are generally better for photographs) and that they are compressed for the web.

    Use CSS sprites to create a template for images that you use frequently on your site like buttons and icons. CSS sprites combine your images into one large image that loads all at once (which means fewer HTTP requests) and then display only the sections that you want to show. This means that you are saving load time by not making users wait for multiple images to load.

    When it comes to what file extensions you should use for what, use this as a basic formula:

    • SVG is suitable for vector images you want to receive a high amount of detail in.
    • Certain icons can utilize font libraries such as Font Awesome to render certain graphics rather than saving out individual images.
    • PNG should be used for images you need transparent background behind, such as a circular image of a person or Facebook’s ‘F’ logo.
    • JPG is best for photographs or anything where fine detail is less important.

    While images will still take up the majority of your HTTP requests, optimizing them and your other assets will ultimately keep the sizes of them down and increase your website’s overall performance.

  • Leverage browser caching:

    Browsers cache a lot of information (stylesheets, images, JavaScript files, and more) so that when a visitor comes back to your site, the browser doesn’t have to reload the entire page. e. Then set your “expires” header for how long you want that information to be cached. In many cases, unless your site design changes frequently, a year is a reasonable time period. Google has more information about leveraging caching here.

  • Utilize CDNs & Remove Unused Scripts/Files:
    • A CDN is a collection of web servers distributed across multiple locations so content can be more efficiently delivered to users. CDNs are typically used for static content or files that do need to be touched once uploaded.
    • Servers are selected based upon the user’s measure of network proximity. For example, the server with the quickest response time and/or fewest network hops is chosen.
    • Larger companies tend to own their own CDN, while medium-sized businesses will use a CDN provider such as EdgeCast.
    • Smaller companies may find a CDN unnecessary or outside of their budget, so using utilizing websites such as CNDjs which has a library of JS and CSS files and frameworks can help you prevent hosting certain files on your own servers while increasing their load time.
    • While the easiest (yet most time consuming) thing is to have your developer go through your website and check each page, there are a few tools such as UnCSS which can remove unused styles from your website and decrease the size of your CSS file.
  • HTML Standards and Code Formatting:

    Its important to maintain HTML code as per HTML5 Standards because due to that we use structural format to place our code as well as he use of elements and tags are restricted as per our need and unnecessary elements will be removed for page. which is good for page rating and formatting.

  • Removing unnecessary script and css in sub pages.
  • Reduce redirects.

 

Some Tools to get your website performance:
  • Page speed insight:
    This classic displays a page speed score between 0 and 100 and gives you all the keys and advices to improve your page load.
  • Webpage Test:
    This Google tool offers a free speed test providing charts about page speed optimization.
  • Yslow:
    This plugin quickly shows you how your website is performing and gives you insights to improve your site speed.
  • YUI Compressor:
    This tool will help you compress your code by minimizing JavaScript and CSS.

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Improve Core Web Vitals & Load Speed

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What can lower your Page Speed?

  • Your host: you get what you paid. In the long run, a cheap offer can damage your page speed. Pick the right host that fit to your business size.
  • Too large images: images which are too heavy to load can really lower your page speed. It is often due to extra data included in the comments or to a lack of compression. Prefer PNG for images that do not require high details like logos and JPEG for photos.
  • External embedded media: external media like videos are highly valuable but can largely lower you load time. To gain some load time, host the videos on your own server.
  • Unoptimized browser, plugins and app: you should test your website on all browsers since they do not load your site in the same way. Moreover, apps like Flash can seriously lower your page speed.
  • Your theme: some highly designed themes containing a lot of effects can penalized your load page.
  • Widgets: some social buttons or comment areas can have an impact of your page speed.
  • Double-barreled code: if your HTML/CSS is not efficient or too dense, it will lower your page speed.

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How to Optimize CSS to Improve Website Loading Speed

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Why we need a faster website?

1.    Visitors have less patience. Generally, if a website takes more than 2 seconds, it will start losing visitors.

2.    Faster websites also perform better in Google search engine.

3.    User’s experience is improved significantly with a faster website.

4.    Conversion rates skyrocket thanks to a faster website.

 

If you are still not convinced, let’s take a look at numbers. If your website loads more than 3 seconds, 40% of the visitors will leave. Not only that, almost half of the visitors expect the site to load under 2 seconds. What’s next? Even 79% of shoppers don’t like a slow eCommerce website, and they are likely to share their experience with their friends. In short, it is important to make your website as fast as possible. If you are starting as a blogger, you also need to understand that speed is as important as the content you post.

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Tips to Optimize CSS to Improve Website Loading Speed

CSS is not a programming language. It is style sheet language, or we can say it is a markup language. So, how do you optimize it? Let’s get started.

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1. Remove unnecessary code

CSS code can be written in many ways. This means you can perform the same desired result by writing it differently. Also, many developers write CSS code twice for an element. This can lead to a cluster. The best way to solve it to use a tool that detects unnecessary code.

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2. Image Sprites

Images play an important role on a webpage. For developers, it is just impossible to ignore images. However, they can be optimized, thanks to image sprites. Image sprites is a simple technique by which images are mashed up into one file, eventually reducing your CSS file size. In return, your page load time also decreases considerably.

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3. Minify CSS

Minification is a process of CSS code. It is a very effective technique used in web development. By using this technique, you can compress CSS code. It deletes all the unnecessary white space. You can find tons of CSS minification tool online.

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Let’s take a look at an example.

 

#lione {
font-size: 2em;
color: steelblue;
}

#first {
font-size: 1em;
color: red;
}

#linext {
font-size: 2em;
color: black;
}

#next {
font-size: 1em;
color: orange;
}

#lithird {
font-size: 2em;
color: blue;
}

#third {
font-size: 1em;
color: pink;
}

#lilast {
font-size: 2em;
color: brown;
}

#one {
font-size: 1em;
color: green;
}

 

That’s an unminified CSS code. Let’s minify it with the tool that we have provided.

 

#lione{font-size:2em;color:#4682b4}#first{font-size:1em;color:red}#linext{font-size:2em;color:#000}#next{font-size:1em;color:orange}#lithird{font-size:2em;color:#00f}#third{font-size:1em;color:pink}#lilast{font-size:2em;color:brown}#one{font-size:1em;color:green}

 

Look’s unreadable, right? But, it does its work. Also, the code can also be minified using the other tools. So, there is nothing to worry.

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4. Optimize CSS Performance

Whenever a page loads, HTTP requests go to the server. So, if your website makes a CSS request, it will send another HTTP request. This means that there will be multiple CSS requests to the server, slowing the website considerably. The solution is to combine all the separate CSS files into one file and then server it to the user. This will make the website download at once and will stop the browser sending multiple requests to the server.

Even though, it has been fixed with the new and improved HTTP/2, combining CSS into one file can improve your website loading time.

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5. Load CSS and JavaScript after everything else loads

One of the best ways to improve site speed

is to put both CSS and JavaScript at the bottom of your HTML page. This will make both of them load at the last moment when a user requests a website. By then, the website will load above the fold ensuring fast loading time. The user will be able to see the page load fast, and not leave it. Technically, the page is still loading, but that will not interfere with the user experience until and unless the visitor scrolls down fast.

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6. Keep it Simple Stupid

The last point that we want to discuss is KISS. KISS technique dictates that you should always try for simplicity rather than complexity. The end goal is to write CSS that is easy to read, non-repetitive, error-free, and is well organized. All of these points will ensure that your CSS code is optimized from the start. Also, if you feel, rewriting the CSS code, you can always do it as it will surely optimize it.

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What else you can do?

Improving your website loading require optimization at various level. This means that you need to do a lot more than just optimizing your CSS code. You also need to optimize the other code in your website. Also, you can CDN to improve loading time further. Caching is also a great option and should be enabled from the start.

Speed optimization is an ongoing process. It starts from the time you start developing your website. Even when you upload an image to your website, you need to make sure that the image is optimized correctly. One poorly optimized image can make your site slow by a significant margin.

 

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